Director, Marketing Communications
Pace University is ranked the #1 private, four-year college in the nation for upward economic mobility by Harvard University鈥檚
Opportunity Insights, evidence of the transformative education the University provides. To add to our esteemed staff, we are seeking a
Director, Marketing Communications at our New York City (Lower Manhattan) campus.
Responsibilities:
The
Director of Marketing Communications leads and executes integrated marketing and communications strategies for the Dyson College of Arts and
Sciences at Pace University in support of institutional reputation, academic distinction, and strategic priorities. Reporting to the
Assistant Vice President for Academic Marketing Communications, with a dotted line to the Dean of Dyson College, the Director serves as the
primary marketing and communications partner to the dean and college leadership, providing strategic counsel and day-to-day execution across
channels.
This role translates Dyson College鈥檚 academic vision, interdisciplinary strengths, and scholarly priorities into
actionable marketing and communications plans that align with university-wide brand standards, messaging, and reputational objectives. The
Director collaborates closely with University Relations (UR) functional teams鈥攊ncluding design, web strategy, social media, marketing, brand
experience, and public affairs鈥攖o ensure high-quality, consistent, and effective outcomes that elevate the visibility and impact of the
liberal arts and sciences at Pace.
Position Duties:
- Partner with the Dean and Dyson College
leadership to develop and implement an annual strategic marketing and communications plan aligned with university priorities and Dyson鈥檚
academic and reputational goals. Serve as a strategic advisor to the Dean on marketing and communications opportunities, risks, and emerging
trends relevant to the liberal arts and sciences. - Contribute to college- and university-level initiatives related to academic
reputation, rankings, research visibility, faculty scholarship, student success, and program differentiation across the arts, humanities,
social sciences, and natural sciences. - Oversee the planning, development, and execution of integrated marketing and
communications initiatives across digital, print, web, social media, email, events, and earned media. Project-manage and collaborate with UR
functional teams to scope projects, manage timelines, and prioritize resources in accordance with established service-level agreements.
Track and report progress against marketing and communications goals, KPIs, and timelines to the AVP and Dyson College leadership. - Ensure consistent application of Pace University鈥檚 brand, voice, and messaging standards while reflecting Dyson College鈥檚 distinctive
intellectual identity and academic breadth. - Guide the development of compelling content that highlights Dyson College鈥檚 academic
excellence, faculty research and creative activity, student outcomes, experiential learning, and alumni impact. - Identify and
develop opportunities for faculty thought leadership, expert commentary, and media placement. - Ensure accuracy, quality, and
consistency of Dyson College messaging across all platforms. - Lead internal and executive communications for Dyson College,
serving as a strategic advisor and principal writer for the Dean. Develop and deliver clear, timely, and consistent messaging to faculty and
staff that supports college priorities, shared governance, and institutional alignment. Draft executive communications, presentations, and
talking points, and advise on messaging and event programming for sensitive or high-impact issues. - Ensure alignment of
college-level internal communications with university-wide messaging and standards. - Maintain strong working relationships with
faculty, administrators, and staff across Dyson College departments and throughout its campuses in New York City and Pleasantville. - Act as the primary liaison between Dyson College and enrollment, philanthropic, and alumni affairs marketing teams.
- Contribute to the planning of events, lectures, symposia, and commencement activities.
- Model best practices in higher
education, marketing and communications, with particular attention to the liberal arts and sciences, and stay current on industry trends and
innovations. Participate in professional development and contribute to a culture of collaboration, accountability, and continuous
improvement. - Performs other such duties as may be assigned from time to time.
Requirements:
- Bachelor鈥檚 degree in marketing, communications, journalism, public relations, or a related field. Master鈥檚 degree in a related
field. - At least seven years of progressive experience in marketing, communications, or related fields; higher education
experience is strongly preferred. - Demonstrated ability to develop and execute strategic marketing and communications plans.
- Experience working with senior leadership and diverse academic stakeholders.
- Experience in a complex, matrixed organization,
preferred. - Familiarity with higher education reputational drivers, rankings, faculty scholarship, and academic brand positioning,
particularly within the liberal arts and sciences, preferred - Strong project management, writing, and editorial skills.
Salary Range: $90,000 - $115,000 / Year. Please apply at:
Benefits Offered
- Medical, vision and dental insurance for preventive care or diagnostic and surgical procedures as well as an incentivized
medical plan waiver option for those who choose not to participate (FT Employees). - Income protection in the event an employee is
not actively at work, due to illness (FT Employees). - 403B investment opportunity to save toward financial security in retirement
(PT and FT Employees). - Programs and services that assist in balancing work and personal life (PT and FT Employees).
- Educational opportunities for the employee and eligible members of their family to pursue a degree at Pace or another higher education
institution (PT and FT Employees). - Opportunity for faculty and staff to participate in Pace鈥檚 award-winning health and wellness
program, Pace Yourself to Wellness, which is designed to inspire employees to engage in healthy habits while optimizing health care
resources (PT and FT Employees). - Discount purchase plans for everything from entertainment, shopping and travel (PT and FT
Employees).
About Pace University
Ranked in the top 9% of private US colleges that provide the best return on
tuition investment, Pace University transforms the lives of its diverse students鈥攁cademically, professionally, and socioeconomically.
Currently, the University enrolls more than 13,000 students in more than 150 bachelor鈥檚, master鈥檚, and doctoral programs. Pace University is
at the forefront of creating opportunity. Through the convergence of strong academics, experiential learning, and dedicated advising, Pace
University empowers its students and positively impacts its communities.
Pace University is committed to achieving full equal
opportunity in all aspects of University life. Pursuant to this commitment, the University does not discriminate on the basis of actual or
perceived sex, gender or gender identity; race; color; national origin; religion; creed; age; disability; citizenship; marital or domestic
partnership status; sexual orientation or affectional status; genetic predisposition or carrier status; military or veteran status; status
as a victim of domestic violence, sex offenses or stalking; or any other characteristic protected by law federal, state or local law, rule
or regulation.
Annual Security Report Notice
Pace is committed to ensuring the safety and security of the
students, faculty, staff and visitors to the University. In compliance with the Jeanne Clery Disclosure of Campus Security Policy and Campus
Crime Statistics Act, the University鈥檚 Safety and Security department publishes an Annual Security and Fire Safety Report, which can be
accessed here. The report contains information on security policies as well as crime and fire statistics for the University.
